Product Ranges
- Fun Stuff
- Bags
- Bar Accessories
- Business Displays
- Clothing
- Conference/Business
- Consumables
- Desktop Items
- Drinkware
- Environmental
- Executive Gifts
- Headwear
- Kitchen Accessories
- Lifestyle
- Neoprene Products
- Novelty Items
- Pens
- Personal Accessories
- Pewter Products
- Printing
- Sporting Goods
- Technology
- Timeware
- Travel Items
Showcase
Tradeshow Hints & Tips
Promotional merchandise is essential when attending trade shows or hosting open days. The clothing that the staff attending the stand wears to the marketing material and promotional merchandise given to sales leads is a complete marketing package to increase the return from the trade show. Research has found that:
- Including a promotional product with a pre-show mailing or an offer of a promotional product increases the likelihood of an attendee stopping by a tradeshow stand
- As a general rule, promotional products of greater value generate more sales leads than products of lower value
- Promotional products will generate improved goodwill toward the company.
Courtesy of PPAI